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Top: Business

Finding the Proper Location for Your Site:

Conduct a search of the Open Directory for few keywords that relate to your site. The search results will serve up listings of different categories. Go to those categories and determine which one is appropriate for your site.
Be sure to review the subcategory descriptions, if available, to determine if your site is appropriate to that category or subcategory.
Review the site descriptions of the entries in the category that you intend to submit to. Prepare your description in advance. Please do not just send us your META description.

Guidelines for submitting sites:

The title should be the name of your company or organization.
- Do not type in all caps
- Do not include a list of keywords
- Do not include your products
- Do not write a sales pitch.

The description should be a brief summary of your organization's products and services.
- The description should be in english and in coherent sentence form.
- Do not include superlatives or a sales pitch.
- Do not submit your company history.
- Do not submit a list of keywords.
- Do not use unnecessary capitalization, or include HTML tags.

Submit to only ONE category
- Submit to the best category possible. If you cannot find the proper category in Business, first look elsewhere in the ODP. If you still cannot locate an appropriate category, submit the site to the best category possible.

The World, Regional, and Shopping hierarchies.
- World is for sites in languages other than English. Each has a Business hierarchy of its own.
- Shopping is for retail and online sales sites.
- Regional contains many business listings for specific localities. If your organization serves a small geographic area, Regional may be the best location for your listing.

BizOntology The Business category generally lists and categorizes sites that cover:

Business as an activity:

Sites covering industrial and commercial activities involving the exchange of commodities, services, or financial resources.

Sites offering supporting services, information and resources to business and businesspeople, such as trade associations, educational institutions and training programs, business and economic news, events, etc.

Business as an entity:

Official web sites for and about corporations and commercial enterprises (including subsidiaries) that manufacture, distribute, market and sell goods and services to other businesses (B2B) and/or consumers (B2C). Note: If the purpose of the site is to serve as a Shopping destination for consumers (or consumers and businesses), the site should be listed in the Shopping branch.

Sites that exist solely to provide information about a company and its goods and services. Note: a company's brand name sites that focus on providing information to consumers are listed under Home/Consumer Information . See the Consumer Information FAQ for more information.

Sites that focus on the theoretical, practical or operational aspects of a business enterprise: accounting, finance, human resources, management, marketing, etc.

Sites generally not listed in the Business category:

Shopping sites: Sites that exist primarily to sell goods and services directly to the consumer should be listed in the Shopping branch. See the Shopping category description for more detail.

Commercial sites (particularly "dot.coms") whose main purpose is to provide information and resources to the consumer, as an end-user of the product or services (e.g. Google, ConsumerSearch.com, XML.com, MP3.com, etc.)

A company's brand name sites that focus on providing information to consumers are listed under Home/Consumer Information . See the Consumer Information FAQ for more information.

Local businesses: sites for companies serving a very limited geographic area, like a single state (or equivalent), city or metro area should be submitted to the Regional branch.

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